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Simply Steroids

Vendor SimplySteroids empowers individuals to achieve athletic success, embodying ideals of self-improvement and physical strength.

During the development of the brand identity, we drew inspiration from the concept of the Self-made Man and classical Greek and Roman statues, which epitomize the triumph of the human physique. By merging neoclassical reverence for sculpted perfection with vaporwave’s digitally fragmented dreamscapes, we crafted a distinctive visual identity.

First, we created the vaporwave logo itself, featuring a 3D effect and neon styling.

The "Self-made man" statue became the foundation of the store’s profile picture, as it perfectly encapsulates all the brand’s core ideas.

The logo was integrated with the statue and a futuristic background.
For the color palette, we decided to use the core vaporwave color combination.

The vendor chose the 3D vaporwave-style title we designed as the primary logo.

The secondary logo, a solid yellow version, was created for use in situations where the primary logo is unsuitable.

Several fonts were used in this project: Las Enter and Thunderstrike for the logo (enhanced with 3D and neon effects), and the sleeker, futuristic Neuropol font for product listings and packaging labels.

The finalized branding was applied across the marketplace product listings and vial labels, ensuring a consistent and impactful presence.

Results

After refining their branding, SimplySteroids experienced a noticeable boost in market presence, with sales growing by 28% over the first three months.

The refreshed visual identity allowed the vendor to carve out a stronger brand image and gain more traction within their competitive space.

28%

Growth in sales

59%

Increase in brand visibility

+165

New customers in first month

Currently SimplySteroids in the TOP-charts
of Nexus, Archetyp and Vortex, with 20k+ sales total.

Cosmic Octo Bold Typeface

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